McCarthy, Breda, Wang, Pengji, Basu, Someek, and Alappat, Maple Justin (2025) No Food Like Digital Food: aesthetics, Leftovers And Emotions. In: ANZMAC 2025: Riding the Waves: Navigating Marketing’s Dynamic Landscape: Conference Proceedings. p. 635. From: ANZMAC 2025: Riding the Waves: Navigating Marketing's Dynamic Landscape, 1-3 December 2025, Sydney, NSW, Australia.

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Abstract

Digital food cultures play a role in reshaping people’s relationships with food, with profound implications for health and sustainability, yet there is a paucity of research linking food waste with exposure to digital food. To address a void in the literature, this study explores the intersection of digital foodscapes with household food waste. Specifically, it focuses on aesthetic values, emotions and consumption, and asks whether the increasing exposure to ‘food porn’, appetizing food images, has consequences for food waste. Drawing on the stimulus-organism-response (SOR) theory and the ‘affect as information’ approach, a conceptual framework is proposed and recommendations for future research are outlined.

Item ID:	90511
Item Type:	Conference Item (Abstract / Summary)
ISBN:	1447-3275
Keywords:	digital food, food waste.
Related URLs:	https://anzmac.org/conferences/
Copyright Information:	Copyright © 2025 All rights reserved. Apart from any use permitted under the Copyright Act 1968, no part may be reproduced, stored in a retrieval system or transmitted by any means or process whatsoever without the prior written permission of the publisher.
Additional Information:	Proceedings available from ANZMAC, previous events, see 2025.
Date Deposited:	18 Feb 2026 00:36
FoR Codes:	35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3506 Marketing > 350601 Consumer behaviour @ 100%
SEO Codes:	28 EXPANDING KNOWLEDGE > 2801 Expanding knowledge > 280106 Expanding knowledge in commerce, management, tourism and services @ 100%
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