McCarthy, Breda (2023) Residential Battery Storage – Disruptive Technology, Disjuncture Between Policy And Reality. In: ANZMAC 2022 Reconnect & Reimagine: Conference Proceedings. p. 102. From: ANZMAC 2022: Reconnect and Reimagine, 5-7 December 2022, Perth, WA, Australia.

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Abstract

The aim of this study is to examine the factors influencing consumer acceptance of battery storage. An online survey was conducted with 609 homeowners in Australia. Partial least squares structural equation modeling (PLS-SEM) was used to test the hypotheses. An environmental self-identity, positive attitudes towards electricity conservation and the need for thermal comfort are associated with consumer acceptance of battery storage. The majority of respondents are likely to share and trade excess electricity that would support the grid. An estimated 24% of the sample are interested in leasing batteries, where a third-party maintains the battery and exports solar to the grid. Recommendations to increase the uptake of battery storage are made.

Item ID:	79326
Item Type:	Conference Item (Abstract / Summary)
ISBN:	1447-3275
Keywords:	battery storage, consumer acceptance, decarbonisation
Copyright Information:	Copyright © 2022 All rights reserved. Apart from any use permitted under the Copyright Act 1968 no part may be reproduced, stored in a retrieval system or transmitted by any means or process whatsoever without the prior written permission of the publisher.
Research Data:	https://www.anzmac2022.com/
Date Deposited:	23 Aug 2023 23:26
FoR Codes:	35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3506 Marketing > 350601 Consumer behaviour @ 100%
SEO Codes:	28 EXPANDING KNOWLEDGE > 2801 Expanding knowledge > 280106 Expanding knowledge in commerce, management, tourism and services @ 100%
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