Online memes, affinities, and cultural production

Knobel, Michele, and Lankshear, Colin (2007) Online memes, affinities, and cultural production. In: Knobel, Michele, and Lankshear, Colin, (eds.) A New Literacies Sampler. Peter Lang, New York, pp. 199-227.

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This chapter explores social practices of propagating online "memes" (pronounced "meems") as a dimension of cultural production and transmission. Memes are contagious patterns of "cultural information" that get passed from mind to mind and directly generate and shape the mindsets and significant forms of behavior and actions of a social group. Memes include such things as popular tunes, catchphrases, clothing fashions, architectural styles, ways of doing things, icons,jingles, and the like.

Item ID: 3008
Item Type: Book Chapter (Research - B1)
ISBN: 978-0-8204-9523-1
ISSN: 1523-9543
Keywords: literacy; memes
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Date Deposited: 04 Nov 2009 00:25
FoR Codes: 13 EDUCATION > 1399 Other Education > 139999 Education not elsewhere classified @ 100%
SEO Codes: 93 EDUCATION AND TRAINING > 9399 Other Education and Training > 939999 Education and Training not elsewhere classified @ 100%
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