An ecological modernist interpretation of sustainability: the case of Interface Inc.

Stubbs, Wendy, and Cocklin, Chris (2008) An ecological modernist interpretation of sustainability: the case of Interface Inc. Business Strategy and the Environment, 17 (8). pp. 512-523.

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This article seeks to extend understanding of how sustainability is operationalized in firms by considering the example of Interface Inc. In particular, we assess the sustainability policy and strategies of Interface Inc. within the frame recourse of an ecological modernization (EM) perspective of sustainability. One question of particular interest is whether organizations are able to implement an EM-aligned worldview through their own internal capabilities or whether changes to the wider socio-economic system are required. The analysis of Interface's experiences suggests that, at this stage, an organization cannot fully adhere to an EM perspective of sustainability; its success is also dependent on changes to the wider socio-economic system in which the firm operates. The critical factors in implementing sustainability that emerged from the Interface case study are discussed.

Item ID: 27692
Item Type: Article (Research - C1)
ISSN: 1099-0836
Keywords: corporate sustainability; system sustainability; firm-level sustainability; ecological modernization; socio-economic change
Date Deposited: 18 Jun 2013 02:26
FoR Codes: 13 EDUCATION > 1302 Curriculum and Pedagogy > 130203 Economics, Business and Management Curriculum and Pedagogy @ 50%
15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1503 Business and Management > 150310 Organisation and Management Theory @ 50%
SEO Codes: 91 ECONOMIC FRAMEWORK > 9104 Management and Productivity > 910406 Technological and Organisational Innovation @ 40%
96 ENVIRONMENT > 9606 Environmental and Natural Resource Evaluation > 960604 Environmental Management Systems @ 30%
97 EXPANDING KNOWLEDGE > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services @ 30%
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