Publications by: Alana Harris

Also publishes as (Alana Iles)

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Number of items: 5.

Harris, Alana (2015) Word of mouth communication in destination marketing: a comparative study of the caravan and backpacker markets in Cairns. PhD thesis, James Cook University.

Harris, Alana (2014) Word of mouth in tourism: reflections and directions. In: Proceedings of the 24th Annual Council for Australasian University Tourism and Hospitality Education Conference. pp. 266-277. From: CAUTHE 2014: 24th Annual Council for Australasian University Tourism and Hospitality Education Conference, 10-13 February 2014, Brisbane, QLD, Australia.

Harris, Alana (2013) Like me or like me? The role of compatibility and similarity in backpacker networks. In: Proceedings of the 19th Asia Pacific Tourism Association Annual Conference. 005. From: APTA 2013: 19th Asia Pacific Tourism Association Annual Conference, 1-4 July 2013, Bangkok, Thailand.

Iles, Alana, and Prideaux, Bruce (2011) The Savannah Way: developing a successful touring route. In: Prideaux, Bruce, and Carson, Dean, (eds.) Drive Tourism: Trends and Emerging Markets. Advances in Tourism . Routledge, Milton Park, UK, pp. 311-322.

Iles, Alana, and Anderson, Allison (2010) Permission email marketing as a vehicle to connect with the local community in a destination: a case study. In: Proceedings of the 20th Annual Conference of Council for Australian University Tourism and Hospitality Education. pp. 668-691. From: CAUTHE 2010: 20th Annual Conference of Council for Australian University Tourism and Hospitality Education: challenge the limits, 8 - 11 February 2010, Hobart, TAS, Australia.

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