Tan, Kim Lim, Hii, Ivy S.H., and Cham, Tat-Huei (2025) Visitors' Engagement in Second-Chance Tourism: Gender Differences in the Perception of Trust and Emotional Involvement Through Virtual Reality Technologies. International Journal of Hospitality & Administration. (In Press)

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Abstract

Virtual tourism, offering immersive experiences, is revitalizing destinations with troubled pasts through second-chance tourism. However, research gaps remain in understanding emotional involvement and trust dynamics, particularly concerning gender differences. Using purposive sampling and data from 317 consumers, this study employed partial least squares structural equation modeling. Findings reveal that perceived ease of use and entertainment positively influence both forms of trust, which subsequently affect emotional involvement and behavioral intention. Males are more responsive to experiential aspects and exhibit stronger seller trust linked to emotional involvement, but weaker product trust than females. This is the first study that answered whether virtual reality technologies would encourage users’ engagement in second-chance tourism. It further integrates technology acceptance model dimensions with emotional involvement and the two trust forms. Finally, it addresses whether gender-specific preferences would result in different outcomes, which is particularly important when making sound managerial recommendations in second-chance tourism.

Item ID:	86839
Item Type:	Article (Research - C1)
ISSN:	1525-6499
Copyright Information:	© 2025 The Author(s). Published with license by Taylor & Francis Group, LLC. This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial License (http://creativecommons.org/licenses/by-nc/4.0/), which permits unrestricted non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited. The terms on which this article has been published allow the posting of the Accepted Manuscript in a repository by the author(s) or with their consent.
Date Deposited:	26 Aug 2025 02:39
FoR Codes:	35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3508 Tourism > 350803 Tourism management @ 100%
SEO Codes:	28 EXPANDING KNOWLEDGE > 2801 Expanding knowledge > 280106 Expanding knowledge in commerce, management, tourism and services @ 100%
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