Creating a climate for local and organic foods: the importance of learning, social networks and government support

McCarthy, Breda (2016) Creating a climate for local and organic foods: the importance of learning, social networks and government support. In: Stanton, John L., and Lang, Mark F., (eds.) The Meaning of Local Foods: a food marketing management perspective. Institute of Food Products Marketing , New Jersey, NY, USA, pp. 31-47.

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Abstract

The purpose of this chapter is to explore the difficulty of adopting local and organic farming practices in regional Queensland and to draw some conclusions as to how sustainable agricultural systems can expand in the future. A total of forty in-depth interviews were conducted with growers and key informants. Content analysis of community plans was also undertaken. The analysis involved comparing and contrasting the views held by the different respondents and coding the data into major themes that were grounded in the literature.

Item ID: 39439
Item Type: Book Chapter (Research - B1)
ISBN: 978-0-985-6080-5-7
Keywords: local food, organic food
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Date Deposited: 31 Jul 2015 01:29
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150599 Marketing not elsewhere classified @ 100%
SEO Codes: 97 EXPANDING KNOWLEDGE > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services @ 100%
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