The impact of economic, social and environmental factors on trip satisfaction and the likelihood of visitors returning

Jarvis, Diane, Stoeckl, Natalie, and Liu, Hong-Bo (2016) The impact of economic, social and environmental factors on trip satisfaction and the likelihood of visitors returning. Tourism Management, 52. pp. 1-18.

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Tourism is vital to the economy of many regions; however visitor numbers in some are stagnating. Using a novel approach, this case study of the Great Barrier Reef explores and quantifies risks to visitor numbers, utilising tourist survey data supplemented by objective data from secondary sources. Economic, social and environmental factors affecting trip satisfaction are identified, which itself is found to affect the likelihood of a tourist returning; the impact of changes on trip satisfaction and on repeat visits is then estimated. Linkages between tourism and other industries are clearly demonstrated; increased construction work, decreased water clarity and decreased perceptions of tourist safety are all estimated to significantly reduce likelihood of repeat visits and hence impact tourist revenues, placing the financial viability of the industry at risk. Future development within the region should be evaluated holistically, rather than industries such as tourism, construction, agriculture etc. each being developed in isolation.

Item ID: 39327
Item Type: Article (Research - C1)
ISSN: 1879-3193
Keywords: repeat visitors; tourist trip satisfaction; life satisfaction; triple bottom line impacts on tourism
Copyright Information: © 2016. This manuscript version is made available under the CC-BY-NC-ND 4.0 license (
Funders: National Environmental Research Program (NERP)
Date Deposited: 21 Jul 2015 23:05
FoR Codes: 38 ECONOMICS > 3801 Applied economics > 380116 Tourism economics @ 40%
38 ECONOMICS > 3801 Applied economics > 380105 Environment and resource economics @ 30%
38 ECONOMICS > 3899 Other economics > 389902 Ecological economics @ 30%
SEO Codes: 90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900301 Economic Issues in Tourism @ 40%
96 ENVIRONMENT > 9605 Ecosystem Assessment and Management > 960507 Ecosystem Assessment and Management of Marine Environments @ 30%
96 ENVIRONMENT > 9606 Environmental and Natural Resource Evaluation > 960699 Environmental and Natural Resource Evaluation not elsewhere classified @ 30%
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