Items where Subject is "35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3506 Marketing > 350611 Service marketing"

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Number of items at this level: 6.

M

Mukherjee, Malobi, and Cuthbertson, Richard (2016) Applying the scenarios method to capture uncertainties of retail development in emerging markets. International Review of Retail, Distribution and Consumer Research, 26 (3). pp. 323-346.

O

O'Loughlin Banks, Jennifer, and Raciti, Maria M. (2018) Perceived fear, empathy and financial donations to charitable services. Service Industries Journal, 38 (5-6). pp. 343-359.

P

Pourabedin, Zahra (2021) E-Service quality: evaluation of tourism websites. In: Thirumaran, K., Klimkeit, Dirk, and Meng Tang, Chun, (eds.) Service Excellence in Tourism and Hospitality: insights from Asia. Tourism, Hospitality & Event Management . Springer Nature, Cham, Switzerland, pp. 149-164.

S

Suryanarayanan, Sriram, Srinivasan, Shwetha, Lin, Wenxin, Wang, Linxin, and Sabharwal, Jagdeep Kaur (2021) Managing customer expectations: a study of two four-star hotels in Malaysia and Singapore. In: Thirumaran, K., Klimkeit, Dirk, and Tang, Chun Meng, (eds.) Service Excellence in Tourism and Hospitality: insights from Asia. Tourism, Hospitality & Event Management . Springer Nature, Cham, Switzerland, pp. 41-53.

Saleem, Muhammad Abid, Zahra, Sadaf, and Yaseen, Asif (2017) Impact of service quality and trust on repurchase intentions – the case of Pakistan airline industry. Asia Pacific Journal of Marketing and Logistics, 29 (5). pp. 1136-1159.

T

Tjong, Budisantoso, Jermias, Johnny, and Bradshaw, Adrian (2017) Happy textile: is store atmosphere still a priority? In: Sanjit, Roy, (ed.) Services Marketing Cases in Emerging Markets : an Asian perspective. Springer, Cham, Switzerland, pp. 107-116.

This list was generated on Mon Oct 25 22:50:35 2021 AEST.