F

Fischer, Andreas, Lichters, Marcel, and Gudergan, Siedfried P. (2023) Partial Least Squares Structural Equation Modeling-Based Discrete Choice Modeling: An Illustration in Modeling Hospital Choice with Latent Class Segmentation. In: Springer Proceedings in Business and Economics. pp. 23-29. From: PLS 2022: 2022 International Conference on Partial Least Squares Structural Equation Modeling, 6-9 September 2022, Cluj-Napaca, Romania.

G

Gudergan, Siegfried P., Ringle, Christian, Wende, Sven, and Will, Alexander (2008) Confirmatory tetrad analysis in PLS path modeling. Journal of Business Research, 61 (12). pp. 1238-1249.

H

Hair, Joseph F., Ringle, Christian M., Gudergan, Siegfried P., Fischer, Andreas, Nitzl, Christian, and Menictas, Con (2019) Partial least squares structural equation modeling-based discrete choice modeling: an illustration in modeling retailer choice. Business Research, 12 (1). pp. 115-142.

L

Liengaard, Benjamin D., Becker, Jan Michael, Bennedsen, Mikkel, Heiler, Phillip, Taylor, Luke N., and Ringle, Christian M. (2024) Dealing with regression models’ endogeneity by means of an adjusted estimator for the Gaussian copula approach. Journal of the Academy of Marketing Science, 53. pp. 279-299.

Louviere, Jordan, Lings, Ian, Islam, Towhidul, Gudergan, Siggi, and Flynn, Terry (2013) An introduction to the application of (case 1) best–worst scaling in marketing research. International Journal of Research in Marketing, 30 (3). pp. 292-303.

S

Saleem, Muhammad Abid, Eagle, Lynne, Yaseen, Asif, and Low, David (2018) The power of spirituality: exploring the effects of environmental values on ecosocially conscious consumer behaviour. Asia Pacific Journal of Marketing and Logistics, 30 (4). pp. 867-888.

Sarstedt, Marko, Hair, Joseph F., Ringle, Christian M., Thiele, Kai O., and Gudergan, Siegfried P. (2016) Estimation issues with PLS and CBSEM: Where the bias lies! Journal of Business Research, 69 (10). pp. 3998-4010.