Holyoak, Nicholas, Carson, Dean, and Schmallegger, Doris (2009) VRUMTM: a tool for modelling travel patterns of self-drive tourists. In: Hopken, Wolfram, Gretzel, Ulrike, and Law, Rob, (eds.) Information and Communication Technologies in Tourism 2009. Proceedings of the International Conference in Amsterdam 2009 . Springer, pp. 237-247.

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Abstract

This paper describes’ a geographic information system (GIS) developed to visualise the road routes selected by self-drive visitors to outback Australia. These visitors are typically on multiple destination trips. While existing data sets describe locations of overnight stops, they do not show the locations visitors come into contact with between overnight stops. The Visualising Relatively Unpredictable Movement (VRUMTM) system imputes complete travel paths for self-drive visitors, allowing destinations and businesses to assess where they fit in trip itineraries VRUMTM has proven valuable as a tool for visualising changes in travel patterns over time. The system may be readily adapted to other destinations.

Item ID:	9025
Item Type:	Book Chapter (Research - B1)
ISBN:	978-3-211-93970-3
Keywords:	self-drive tourism; GIS; multiple destination travel; dispersal; touring routes
Date Deposited:	13 Apr 2010 03:43
FoR Codes:	15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150604 Tourism Marketing @ 40% 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150606 Tourist Behaviour and Visitor Experience @ 40% 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150603 Tourism Management @ 20%
SEO Codes:	90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900301 Economic Issues in Tourism @ 100%
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