Josiassen, Alexander, Hede, Anne Marie, Kozak, Metin, Kock, Florian, and Assaf, Albert (2024) Place solidarity: A case of the Türkiye earthquakes. Annals of Tourism Research Empirical Insights, 5 (1). 100125.

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Abstract

[Extract] The United Nations labelled the earthquakes that struck Türkiye and Syria in 2023 as the most significant catastrophe of the century for the Middle East (Reuters, 2023). NATO's Secretary General Jens Stoltenberg tweeted “full solidarity” and the global community rallied to support these two suffering countries. T-Mobile and A&A waived fees for calls to the region. FedEx and Coca-Cola pledged support for recovery efforts (CCC, 2023) and, worldwide, citizens swiftly responded to support the crisis (FTC, 2023; The New Arab, 2023).

These actions may be explained by place solidarity, or “an individual's compassion and sympathy with a place, resulting from an observation of relative suffering”, which was first employed to examine tourists' attitudes toward Ukraine's suffering during the war between Ukraine and Russia (Josiassen, Kock, & Assaf, 2022). It has been identified as key factor in understanding tourists' behaviours and attitudes toward a suffering place and vital to understanding tourist behavior in response to global crises. Building upon the burgeoning place solidarity literature, this research is focused on Türkiye. This work echoes the findings of Josiassen, Kock, Assaf, and Berbekova (2023), where affinity was identified as a facilitating factor to forming solidarity, suggesting that positive attitudes toward a nation influence tourist behaviours and perceptions.

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