Innisfail Masterplan: Redevelopment of Innisfail CBD & Fitzgerald Esplanade

James Cook University, TPG Architects, Andrew Prowse, and CA Architects (2017) Innisfail Masterplan: Redevelopment of Innisfail CBD & Fitzgerald Esplanade. External Commissioned Report. Cassowary Coast Regional Council, Tully, Queensland, Australia.

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Abstract

Innisfail, Queensland, is surrounded by world-class natural attractions such as the Great Barrier Reef, World Heritage rainforests and diverse natural and cultural attractions on the Tablelands. The Cassowary Coast Regional Council has acknowledged the potential to tap into this strong existing regional tourism market by embarking on a master planning process aimed at attracting new visitors to Innisfail as well as rejuvenating economic activity in the town centre to help the town diversify from its agricultural base. What follows is a vision for a liveable and vibrant town centre that connects the Bruce Highway with Fitzgerald Esplanade and entices passing visitors into the town. Such revitalization provides opportunities for visitors and residents to use and value Innisfail’s public spaces and riverfront.

This Masterplan document summarises key strategies to create a revitalized townscape. It includes an analysis of the constraints and opportunities provided by Innisfail’s unique heritage and its natural assets including the working harbor. It devises wayfinding strategies to increase the legibility of Innisfail and ways to show off its distinctive character. The staging of upgrades to Anzac Park, Edith Street and Fitzgerald Esplanade are all integral to this vision.

Item ID: 84007
Item Type: Report (External Commissioned Report)
Keywords: Innisfail; masterplan; regional regeneration; urban design
Copyright Information: © 2017 Cassowary Coast Regional Council.
Funders: Cassowary Coast Regional Council
Date Deposited: 12 Nov 2024 07:40
FoR Codes: 33 BUILT ENVIRONMENT AND DESIGN > 3304 Urban and regional planning > 330411 Urban design @ 100%
SEO Codes: 28 EXPANDING KNOWLEDGE > 2801 Expanding knowledge > 280104 Expanding knowledge in built environment and design @ 100%
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