Travel preferences of Asian gay men

Wong, Chris Chung Lun, and Tolkach, Denis (2017) Travel preferences of Asian gay men. Asia Pacific Journal of Tourism Research, 22 (6). pp. 579-591.

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Lesbian, gay, bisexual and transgender (LGBT) travel is an emerging theme within tourism academia. However, most research to date has focused on the Western context. The reviewed literature appears to assume gay market to be homogenous. The present study contributes to understanding of Asian gay men travel preferences. Qualitative analysis of interviews with Asian gay men is undertaken. Findings suggest that the following categories impact travel decisions among Asian gay men: centrality of being gay to self-identity, degree of disclosure of personal sexuality to others, level of disposable income, purpose of travel, safety and conservativeness of the destination. Moreover, the findings provide a classification for gay tourist attractions. The classification of gay attractions includes the following categories: site/event, exclusivity, popularity, commercialisation, type of benefits provided and political activism. The results point to high diversity of travel preferences among Asian gay men. Treatment of LGBT travellers as a single market is critiqued.

Item ID: 63279
Item Type: Article (Research - C1)
ISSN: 1741-6507
Keywords: Asian gay men, gay travel, gay tourism, LGBT, pink tourism
Copyright Information: © 2017 Asia Pacific Tourism Association.
Date Deposited: 22 Jun 2020 23:12
FoR Codes: 35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3508 Tourism > 350806 Tourist behaviour and visitor experience @ 70%
44 HUMAN SOCIETY > 4405 Gender studies > 440507 Studies of men and masculinities @ 30%
SEO Codes: 90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900302 Socio-Cultural Issues in Tourism @ 100%
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