Visitors' spiritual values and relevant influencing factors in religious tourism destinations

Huang, Keji, Pearce, Philip, Guo, Qiang, and Shen, Shiwei (2019) Visitors' spiritual values and relevant influencing factors in religious tourism destinations. International Journal of Tourism Research, 22 (3). pp. 314-324.

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Abstract

This study has conducted two rounds of interviews at the Four Great Buddhist Mountains (FGBMs) in China mainland to explore spiritual values and relevant influencing factors of religious visitors. The results analysis has categorized seven themes of spiritual values. It reflected that visitors were trying to seek a balanced life status through maintaining good relationships with their inner selves, other people, and all forms of life. The identified spiritual values were simultaneously influenced by visitors' religious belief, cultural values, and environmental elements. The findings contribute to the existing knowledge about values and provide implications for developing religious tourism sustainably.

Item ID: 61069
Item Type: Article (Research - C1)
ISSN: 1522-1970
Keywords: Buddhism, cultural value, religious visitors, spiritual value, visitor experience
Copyright Information: © 2019 John Wiley & Sons, Ltd.
Funders: National Natural Science Foundation, China (NFSC), Ningbo University (NU)
Projects and Grants: NSFC 71904210, NSFC 71661006, NU K.C Wong Magna Fund
Date Deposited: 27 Nov 2019 07:48
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150606 Tourist Behaviour and Visitor Experience @ 100%
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