Consequences of the interaction of standard form and relational contracting in franchising

Spencer, Elizabeth (2009) Consequences of the interaction of standard form and relational contracting in franchising. Franchise Law Journal, 29 (1). 31-39, 57.

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Franchising is a complex, multifaceted, versatile, and dynamic organizational form. The many benefits of franchising include its ability to facilitate the efficient expansion/adoption of good business practices, to rapidly develop intellectual property both domestically and internationally, to promote the growth of small business, and to provide a vehicle for investment as well as for training of fledgling entrepreneurs. Franchising combines the advantages of small- and large-scale enterprise; it is personal and accessible while achieving important economies of scale and international brand recognition. While some argue that the regulation of the franchise sector tempers these advantages, appropriate regulation of the sector can enhance the benefits of franchising while at the same time reducing the impact of the inefficiencies inherent in the franchise relationship.

Item ID: 53494
Item Type: Article (Research - C1)
ISSN: 2163-2154
Date Deposited: 31 Jul 2018 04:23
FoR Codes: 18 LAW AND LEGAL STUDIES > 1801 Law > 180105 Commercial and Contract Law @ 100%
SEO Codes: 94 LAW, POLITICS AND COMMUNITY SERVICES > 9499 Other Law, Politics and Community Services > 949999 Law, Politics and Community Services not elsewhere classified @ 100%
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