The production of neoliberal subjectivities: constellations of domination and resistance

Louth, Jonathon, and Potter, Martin (2017) The production of neoliberal subjectivities: constellations of domination and resistance. In: Louth, Jonathon, and Potter, Martin, (eds.) Edges Of Identity: The Production of Neoliberal Subjectivities. Issues in the Social Sciences, 10 . University of Chester Press, Chester, UK, pp. 1-23.

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Abstract

The last 50 years have been marked by many remarkable events, historic shifts and technological breakthroughs that have challenged societies and driven change. Over the course of this period a revolution – sometimes quiet, other times violent and vicious – has also taken place. The rich ecology of our economic, political and social systems have become imbricated and enmeshed by a particular outlook; an outlook that has reshaped behaviours and expectations across scales – from the global to the most intimate of spaces. Neoliberalism, whether rolled out through the establishment of institutions to further the project, or rolled back via de-regulatory measures (Peck, 2010), has penetrated the worlds in which we live. There is the roll call of familiar names: economists, beginning with Friedrich von Hayek and Milton Friedman through to leaders who uncompromisingly pushed the ideas, making them ‘fit’ with reality: Augusto Pinochet, Margaret Thatcher and Ronald Reagan. Yet, it is not the macro-level policies and change that this volume is concerned with. It is the absorption of neoliberal thought and the co-constituting processes that have contributed to a common-sense acceptance of neoliberal policies, not just through the subsequent actions of elite interests, but through the interiorisation of neoliberalism into our very beings. Thus, the development, production and reproduction of neoliberal subjectivity is a key point of interest herein. And intertwined with this subjectivity, at the edges of hegemonic processes, lie grey areas of domination and resistance. These constellations allow the exploration of identity in the face of this expansionary neoliberal project. And it is here, at the edges of identity of neoliberal subjectivity, that we situate our study.

Item ID: 51455
Item Type: Book Chapter (Research - B1)
ISBN: 978-1-908258-24-3
Date Deposited: 18 Jan 2018 00:29
FoR Codes: 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200102 Communication Technology and Digital Media Studies @ 35%
20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200104 Media Studies @ 30%
20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200103 International and Development Communication @ 35%
SEO Codes: 95 CULTURAL UNDERSTANDING > 9502 Communication > 950204 The Media @ 30%
95 CULTURAL UNDERSTANDING > 9502 Communication > 950201 Communication Across Languages and Culture @ 35%
94 LAW, POLITICS AND COMMUNITY SERVICES > 9403 International Relations > 940304 International Political Economy (excl. International Trade) @ 35%
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