Imagination, anime and Japanese tourists abroad

Yagi, Chiemi, and Pearce, Philip L. (2017) Imagination, anime and Japanese tourists abroad. In: Pearce, Philip L., and Wu, Mao-Ying, (eds.) The World Meets Asian Tourists. Bridging Tourism Theory and Practice, 7 . Emerald Group Publishing Limited, Bingley, UK, pp. 267-286.

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This chapter explores the modern phenomenon of Japanese tourists visiting anime-related places abroad. While similarities to film-induced tourism exist, anime-linked locations require tourists to use their imagination and permit a special interplay among the sites, fantasy, and cultural values. To examine the phenomenon, samples of popular anime titles were selected and Japanese online word-of-mouth records were collected as a set of data. Key Japanese cultural concepts were used to explain the significance of the anime-linked locations. Site managers can embellish the experience by subtly suggesting parallels in the real world to the idealized creations of leading anime artists.

Item ID: 47369
Item Type: Book Chapter (Research - B1)
ISBN: 978-1-78560-219-1
Keywords: Japanese tourists; anime; online word-of-mouth; imagination; case studies
Date Deposited: 28 Feb 2017 03:41
FoR Codes: 35 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 3508 Tourism > 350806 Tourist behaviour and visitor experience @ 100%
SEO Codes: 90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900302 Socio-Cultural Issues in Tourism @ 100%
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