Panchal, Jenny, Banwono, Ugra Prasetyo, and Napitupulu, Jordan (2015) Derawan Islands as domestic destination: insights of young Indonesians living in Singapore. In: Proceedings of the 2015 Tropical Tourism Outlook Conference. From: 2015 Tropical Tourism Outlook Conference: balancing development and sustainability in tourism destinations, 29-31 July 2015, Mataram, Indonesia.

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Abstract

Derawan Islands in East Kalimantan, Indonesia have seen growth in recent times. The islands are endowed with natural resources, particularly with marine biodiversity which make them appealing to international and domestic tourists. This paper reports a part of the findings of a larger study that explored young Indonesians' level of awareness and perceptions of domestic attractions in Indonesia. More specifically, this paper presents the insights of Indonesian students Singapore about Derawan Islands. The data collection involved an online survey which yielded 126 responses. The findings suggest that while the islands are popular among international tourists, an enhanced and a more concerted effort from both the public and private sectors in the local, provincial and national levels is needed in order to improve the public awareness of Derawan Islands as a destination. The involvement of the community is also thought of as an important driver of the islands' reputation as a destination.

Item ID:	42232
Item Type:	Conference Item (Non-Refereed Research Paper)
Keywords:	Derawan Islands, Indonesia, young Indonesians, destination image, perceptions
Related URLs:	Publisher
Date Deposited:	23 Mar 2016 03:20
FoR Codes:	15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150606 Tourist Behaviour and Visitor Experience @ 60% 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150604 Tourism Marketing @ 30% 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150603 Tourism Management @ 10%
SEO Codes:	90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900301 Economic Issues in Tourism @ 50% 90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900302 Socio-Cultural Issues in Tourism @ 50%
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