Empires of the mind: cross cultural cooperative business education

Duncan, Keith, Kelly, Simone, and McNamara, Ray (2011) Empires of the mind: cross cultural cooperative business education. World Journal of Social Sciences, 1 (5). pp. 109-125.

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This paper explores current trends in knowledge growth and decay, globalization, technology and education. Business education in the new millennium is shaped by these trends. This contextual backdrop raises both educational and business issues which are explored with exemplars from a successful cross-cultural blended MBA program. The educational issues considered include educational relevance, lifelong learning objectives, education vs. training, needs of the target audience, what is the language of instruction, as well as issues of assessment and outcome measurement. The business issues include a fair return to all parties, responsibilities, management and communication systems and dispute resolution. In a globalized, fast changing, technologically savvy, knowledge-based economy, it is knowledge coupled with the ability to learn and adapt that will drive individual and business success. As Winston Churchill once said "The empires of the future are the empires of the mind".

Item ID: 36281
Item Type: Article (Research - C1)
ISSN: 1839-1184
Keywords: business, accountancy
Date Deposited: 26 Feb 2015 03:45
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1501 Accounting, Auditing and Accountability > 150199 Accounting, Auditing and Accountability not elsewhere classified @ 100%
SEO Codes: 90 COMMERCIAL SERVICES AND TOURISM > 9001 Financial Services > 900101 Finance Services @ 100%
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