Opportunity recognition in tourism: a study of the Kerry GeoPark

McCarthy, Breda (2008) Opportunity recognition in tourism: a study of the Kerry GeoPark. . pp. 1-27. (Unpublished)

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Abstract

[Extract] In 2003, a group of people came together to explore the possibilities of geo-tourism development in the South Kerry area. The Kerry Geopark Management Group was established under the auspices of a local development company, SCC IRD (Sneem, Castlecove and Caherdaniel Integrated Rural Development). Geotourism, a term derived from geology and tourism, enables visitors to gain some knowledge and understanding of geology. Geotourism seeks to use and promote an area's geological heritage, along with other facets of heritage (archaeology, culture, fauna & flora), as a tool for the sustainable development of an area.

Item ID: 33648
Item Type: Article (Case Study)
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Winner of the 3rd European Council for Small Business and Entrepreneurship (ECSB) Case Studies Competition: 1st Prize € 2,500.

Date Deposited: 24 Jun 2015 23:33
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1599 Other Commerce, Management, Tourism and Services > 159999 Commerce, Management, Tourism and Services not elsewhere classified @ 100%
SEO Codes: 97 EXPANDING KNOWLEDGE > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services @ 100%
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