Measuring value in railway heritage attractions

Pryce, Josephine, Bhati, Abhishek, and Chaiechi, Taha (2014) Measuring value in railway heritage attractions. In: Proceedings of the 24th Annual Council for Australasian University Tourism and Hospitality Education Conference, pp. 532-542. From: CAUTHE 2014: 24th Annual Council for Australasian University Tourism and Hospitality Education Conference, 10-13 February 2014, Brisbane, QLD, Australia.

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Abstract

Heritage railways have experienced increasing popularity and represent settings for understanding and experiencing of industrial heritage and its authenticity. As such, the consumption of heritage railway attractions is a setting for creation and experiencing of 'value'. This paper explores the notion of value as determined by heritage railway attractions and examines ways of measuring value in these settings, with a particular focus on qualitative approaches. The investigation afforded strong evidence that tools such as the Activities, Settings, Experiences, and Benefits (ASEB) Grid Analysis are worthwhile instruments for measuring value of heritage railway attractions. In addition, the study suggests that further research can be directed at responses from visitors' and operators. A comparison between visitors and operators understanding affords important information and knowledge on the intensification of 'value' for all parties in the context of heritage railway attractions and, more broadly, in relation to attractions.

Item ID: 32646
Item Type: Conference Item (Research - E1)
ISBN: 978-0-9870507-4-8
Keywords: heritage railways, value, ASEB, attractions
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Date Deposited: 05 Aug 2014 23:21
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1503 Business and Management > 150313 Quality Management @ 50%
15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150603 Tourism Management @ 30%
15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1503 Business and Management > 150314 Small Business Management @ 20%
SEO Codes: 91 ECONOMIC FRAMEWORK > 9104 Management and Productivity > 910402 Management @ 80%
97 EXPANDING KNOWLEDGE > 970115 Expanding Knowledge in Commerce, Management, Tourism and Services @ 20%
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