Competitive advantage rewired

Kuah, Adrian T.H., Esposito, Mark, and Tse, Terence (2013) Competitive advantage rewired. European Business Review, Jul-Aug . pp. 8-11.

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Abstract

[Extract] Is competitive advantage still an applicable concept so many years after its introduction? Our research demonstrates that competitive advantage remains relevant, and that it is the primary driver of firm and regional competitiveness. In rediscovering the need to embrace the opportunities offered by a strong localisation strategy, our article aims to offer a fresh, adapted and practical view of opportunities beyond externalities as a source of competitive advantage.

Item ID: 28396
Item Type: Article (Non-Refereed Research)
Date Deposited: 25 Sep 2013 00:52
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1503 Business and Management > 150308 International Business @ 80%
14 ECONOMICS > 1401 Economic Theory > 140102 Macroeconomic Theory @ 20%
SEO Codes: 91 ECONOMIC FRAMEWORK > 9104 Management and Productivity > 910402 Management @ 100%
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