Abstract mindset encourages prosocial behaviour

Teoh, Yiwen Vivien, and Singh, Smita (2013) Abstract mindset encourages prosocial behaviour. In: Proceedings of the 2nd Annual International Conference on Cognitive and Behavioral Psychology (CBP 2013). pp. 87-90. From: 2nd Annual International Conference on Cognitive and Behavioral Psychology (CBP 2013), 25-26 February 2013, Singapore.

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Abstract

This research attempted to extend the scope of Construal Level Theory (CLT) [1], thus tested whether prosocial behaviour could be induced using positive or negative, concrete or abstract mindset. Participants (N =188) were randomly assigned to one of the four priming conditions of positive concrete or positive abstract or negative concrete, or negative abstract (n = 47). Results obtained supported the main hypothesis indicating priming with abstract construal categories lead to prosocial behavior.

Item ID: 26144
Item Type: Conference Item (Research - E1)
ISSN: 2251-1865
Keywords: construal level theory; prosocial behaviour; priming; mindset activation; valence
Date Deposited: 23 Dec 2013 23:29
FoR Codes: 17 PSYCHOLOGY AND COGNITIVE SCIENCES > 1799 Other Psychology and Cognitive Sciences > 179999 Psychology and Cognitive Sciences not elsewhere classified @ 100%
SEO Codes: 97 EXPANDING KNOWLEDGE > 970117 Expanding Knowledge in Psychology and Cognitive Sciences @ 100%
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