Otto, Ton (2013) Ethnographic film as exchange. The Asia Pacific Journal of Anthropology, 14 (2). pp. 195-205.

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Abstract

This paper discusses how film impacts on the relationship between researchers/filmmakers and their collaborators in the field. Film can function as a gift that strengthens reciprocal relationships and it is a medium that facilitates dialogue and intercultural exchange. The author argues that film has great potential for eliciting cultural differences and enhancing intercultural communication as people relate to the same visual material from their different perspectives more easily than in the case of written text. Through 'feedback' and the 'parallax effect' film contributes to a reflective space both for the researchers and their local collaborators. Local collaborators often have different stakes in the film and the filmmakers may find themselves in the role of circumstantial activists with only limited control over the film's use and impact once it is produced.

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