Touring for pleasure: studies of the senior self-drive travel market

Pearce, Philip L. (1999) Touring for pleasure: studies of the senior self-drive travel market. Tourism Recreation Research, 24 (1). pp. 35-42.

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Long distance touring for pleasure by seniors is a phenomenon in several developed countries. The studies presented in this synthesis bring together material focussing on the senior self-drive market in Northern Australia. None were exclusively aimed at identifying seniors, but the presence of older travellers in a range of tourist market analyses was used as a resource for further consideration. The studies used a diversity of methods such as primary and secondary data analysis, mapping of places and qualitative accounts. Some major principles about long distance touring as an activity suitable for the senior market were identified. These included the ease of access, the purposefulness of the activity, the extended time span of the behaviour, the shared experience it embraces and the reflective and mentally challenging nature of the journeys. It is suggested that long distance touring fits the needs of seniors very well. Further, it is argued that the behavioural and experiential principles underlying long distance self-drive touring might also be generalised as researchers in gerontology and elsewhere attempt to understand well-being for seniors.

Item ID: 24916
Item Type: Article (Research - C1)
ISSN: 0250-8281
Date Deposited: 07 Feb 2013 22:38
FoR Codes: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150606 Tourist Behaviour and Visitor Experience @ 100%
SEO Codes: 90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900301 Economic Issues in Tourism @ 50%
90 COMMERCIAL SERVICES AND TOURISM > 9003 Tourism > 900302 Socio-Cultural Issues in Tourism @ 50%
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