Evaluations, attitude similarity, and interpersonal attraction: testing the hypothesis of weighting interference across responses

Singh, Ramadhar, Lin, Patrick K.F., Tan, Hui Lynn, and Ho, Li Jen (2008) Evaluations, attitude similarity, and interpersonal attraction: testing the hypothesis of weighting interference across responses. Basic and Applied Social Psychology, 30 (3). pp. 241-252.

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Abstract

The greater effect of negative than positive stimuli on judgments—the positive-negative asymmetry (PNA)—is rather pervasive. However, the effects of the valence of evaluations of the participant by the partner and attitude similarity between them on attraction have been inconsistent with PNA. The hypothesis that the weighting rule instigated by the first response interferes with the weighting rule normally expected for the second response was tested. As hypothesized, evaluations and attitude similarity interacted when attraction response was assessed prior to competence response but not when competence response was assessed first. The effects in the first measured response fully mediated the effects in the second measured response but not vice versa. Implications of the finding for attraction and PNA are discussed.

Item ID: 6000
Item Type: Article (Refereed Research - C1)
Keywords: attitude similarity; interpersonal attraction
ISSN: 1532-4834
Date Deposited: 28 Jan 2010 00:32
FoR Codes: 17 PSYCHOLOGY AND COGNITIVE SCIENCES > 1701 Psychology > 170113 Social and Community Psychology @ 100%
SEO Codes: 92 HEALTH > 9204 Public Health (excl. Specific Population Health) > 920401 Behaviour and Health @ 100%
Citation Count from Web of Science Web of Science 6
Downloads: Total: 2
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