Broadcast news: keep it simple

Tynan, Liz (2015) Broadcast news: keep it simple. In: Bainbridge, Jason, Goc, Nicola, and Tynan, Liz, (eds.) Media and Journalism: new approaches to theory and practice. Oxford University Press, Melbourne, VIC, Australia, pp. 294-307.

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Abstract

[Extract] One of the defining characteristics of the broadcast media is its immediacy: its drive to be on the spot and first with the sound and pictures from wherever news is breaking. This imperative places pressure on broadcast journalists to work quickly, so that they do not fall behind the story. The two dominant broadcast media, radio and television, continue to bring the news almost instantly to a mass audience and millions of people rely upon them for their news. They have been fundamentally challenged by social media, particularly Twitter, which now breaks news fastest. But people still turn to radio and television to see and hear what is going on, to obtain more detailed coverage of events. While radio and television have some obvious differences, they have more in common with each other than they do with print. This chapter is most concerned with writing broadcast news, rather than the specific technicalities of, for example, television visuals or radio audio editing. The first thing, and often the hardest thing, that must be mastered in broadcast media is the writing style. This chapter will help you through that process.

Item ID: 42176
Item Type: Book Chapter (Teaching Material)
ISBN: 978-0-19-558801-9
Keywords: public relations, media, journalism
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The previous edition of this chapter was published as follows and can be accessed using the link in the Related URLs field:

Tynan, Liz (2011) Broadcast news: keep it simple. In: Bainbridge, Jason, Goc, Nicola, and Tynan, Liz, (eds.) Media and Journalism: new approaches to theory and practice. Oxford University Press, Melbourne, VIC, Australia, pp. 257-268.

Date Deposited: 20 Jun 2016 03:14
FoR Codes: 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200199 Communication and Media Studies not elsewhere classified @ 50%
19 STUDIES IN CREATIVE ARTS AND WRITING > 1903 Journalism and Professional Writing > 190399 Journalism and Professional Writing not elsewhere classified @ 50%
SEO Codes: 89 INFORMATION AND COMMUNICATION SERVICES > 8904 Media Services > 890499 Media Services not elsewhere classified @ 100%
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