The role of morality in driving our social support decisions

Singh, Smita, Mak, Weixin Amelia, Ko, Cherry, Choo, Shuihui Alicia, and Suárez, Lidia (2012) The role of morality in driving our social support decisions. International Proceedings of Economics Development and Research, 53. pp. 59-63.

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Abstract

Time and again research has suggested and supported the supremacy of warm attributes like morality over attributes of competencies. In the present research, we explore whether perception of warmth-morality or prosocial behavior in others, make us more supportive towards them. In addition we also explore whether the established measures of likeness and positive affect are crucial in mediating this link between the dimensions of social judgment (morality vs competence) and social support.

Item ID: 24031
Item Type: Article (Research - C1)
ISBN: 978-981-07-4310-9
ISSN: 2010-4626
Keywords: massively multiplayer online games; attachment styles; motivation; cyberpsychology
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Date Deposited: 30 Nov 2012 02:53
FoR Codes: 17 PSYCHOLOGY AND COGNITIVE SCIENCES > 1701 Psychology > 170113 Social and Community Psychology @ 100%
SEO Codes: 97 EXPANDING KNOWLEDGE > 970117 Expanding Knowledge in Psychology and Cognitive Sciences @ 100%
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